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The doors to Hôtel De Juniper will soon open!

The doors to Hôtel De Juniper will soon open! - Juniper

I hope you've had a wonderful week! I'm so excited to share another update with you about our upcoming store - Hôtel de Juniper. A lot has happened since last time and the renovation is in full swing. I must say that the results so far are absolutely stunning. Beautiful cornices and large arches now grace our premises. Even the smallest details are starting to take shape and create the luxurious boutique hotel feeling I am so inspired by. In the photo, you can see our very own Hôtel de Juniper cups!

Juniper's first store is a creation of love and inspiration. It exudes a Mediterranean-inspired boutique feeling with a warm and elegant atmosphere. Using earthy tones, natural materials and tasteful decor, we want to transport you to the boutique hotel world, just like Gran Hotel Son Net. The store's large windows let plenty of natural light come through, while the elegant arches and personal touches give the place a unique character. 

I'm thrilled to soon open the doors to Hôtel de Juniper and share this beautiful place with you. Here, you'll be able to experience our products up close, touch the soft fabrics, and feel the quality. There will also be an opportunity to meet me, take a cup of coffee, and simply relax in one of our café chairs.

We're in the final stages of preparations for the opening, and I can not wait to share the official opening date with you. Stay tuned through our newsletters and on our Instagram for the latest updates. Until we meet at Grev Turegatan 50, take care and have a lovely weekend!

Best, 

Mathilda

The story behind the Decorative Collection Palma

We are so excited to finally share Juniper’s latest launch – a collection of decorative pillows and bedspreads. This is a collection that captures the essence of boutique hotel luxury, but reimagined to feel right at home.


Handmade in Stockholm, each piece is crafted with carefully chosen fabrics from some of Europe’s finest textile houses. The inspiration for this collection comes from a place that is deeply meaningful to Juniper: Gran Hotel Son Net in Mallorca. It’s the very hotel where the idea for Juniper was born – a place that beautifully blends luxury with the warmth of a personal home.

For this collection, even the smallest details have been thoughtfully considered. The inner pillows are crafted in Denmark using recycled ocean plastics, transformed into high-quality fiberfill. Sustainability and craftsmanship are at the heart of every piece.

The first release features a set of decorative pillows and bedspreads designed to make your spaces feel both unique and inviting. My hope is that these pieces will bring the same sense of relaxation and elegance you’d find at a boutique hotel while feeling entirely your own.

Our photoshoot for this collection took us back to Mallorca. Stay tuned as we share these moments and give you a closer look at the collection that we are so proud to share with you.

Get inspired

Hover over the photos to see all the product details.

Complete your look with our Exclusive Bundles

Save time and create a cohesive style by shopping our curated bundles. Each bundle is thoughtfully paired to help you achieve the perfect boutique hotel feel in your home.

decorative Collection

The Decorative Duo

This bundle includes one Decorative Pillow and one Decorative Roll, available with or without our inner pillows. Perfect for adding a touch of style to a chair in your living room or bedroom.

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Juniper Green

decorative Collection

The Decorative Pillow Pair

This bundle includes two Decorative Pillows (40x60 cm), available with or without our inner pillows. Ideal for elevating your bedding with sophistication and a touch of color.

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decorative Collection

The Decorative Roll Cover Pair

This bundle includes two Decorative Rolls, available with or without our inner pillows. Perfect for decorating your sofa or chairs in the living room, or for adding a refined touch to your bedding.

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Mountain Clay Shimmering Olive Green

decorative Collection

The Complete Set

This bundle includes two Decorative Rolls and two Decorative Pillows, available with or without our inner pillows. Create a boutique-hotel feeling in your bedroom while keeping it warm and personal, just like home.

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Ivory Sand

decorative Collection

The Bedspread

The bedspread has a soft, muted beige tone with a beautifully quilted texture, offering a subtle, elegant pattern. Its clean, crisp lines provide a sophisticated look, while the subtle stitching adds depth and texture

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Versatile Elegance for Every Room

I love how versatile these decorative pillows are—you can style them on your bed for a touch of elegance, and when you’re ready for a change, move them to your sofa or favorite chair to instantly elevate the look of your living room.

Mountain Clay Shimmering Olive Green

Thoughts from Mathilda, Founder of Juniper

I’m completely in love with our new collection, Palma. It’s amazing how it can transform a room and add that little something extra. For me, it’s all about the small details that bring joy—like walking into your bedroom after a long day, turning on the light, and feeling that warm, inviting atmosphere. Or curling up on the sofa with your morning coffee, surrounded by soft textures that inspire a sense of calm for the day ahead. These moments are what this collection is all about.

Customer Support

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