Textiles Designed for Hotels
Juniper for Boutique Hotels
We collaborate with boutique hotels, countryside getaways, and modern design destinations to enhance the guest experience through thoughtful products. From our signature bedding and robes to hand care and scent — the Juniper Hotel Collection is crafted to feel personal, elevated, and lasting.
Whether you're outfitting rooms, spa areas, or guest bathrooms, our pieces are designed to complement your aesthetic and reflect the values of your hospitality.
WHY PARTNER WITH juniper
Textiles Designed for Hotels
Our Hotel Collection includes a carefully selected range of premium textiles, created to meet the needs of modern hospitality — from guest rooms to spa suites.
Customizable Bedding
Crafted in 100% cotton sateen with medium long staples, our bed linens combine hotel durability with a soft, luxurious feel.
Choose between pillowcase designs like the classic hotel wing, clean borderless styles, or request custom finishes to match your interior concept.
Robes & Towels in Supima Cotton
Our robes and hand towels are made from 100% Supima cotton, with extra long staples which makes the products extra soft, extra absorbent, and beautifully structured.
Placing Juniper robes in your suites or spa areas brings a sense of calm indulgence your guests won’t forget.
What’s Included in the Juniper Hotel Collection
See our assortment below.
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Bed linens
Luxurious bedding is one of the simplest ways to elevate a stay. Crafted for softness, breathability, and timeless beauty — our bed linens help your guests drift into deeper sleep and wake up restored.
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Towels
Thick, absorbent, and soft to the touch — our towels wrap your guests in everyday luxury. Designed for both spa and in-room use, they offer a lasting sense of comfort and calm.
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Robes
Robes are the quiet detail that lingers in memory. Ours are woven from 100% Supima cotton, offering your guests a moment of softness, serenity, and indulgence — morning or night.
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Fragrance
Scent completes the experience. Our subtle, sophisticated fragrances are designed to enhance lobbies, bathrooms, and suites — adding a sensory signature to your space without overpowering it.
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Headboards
More than just a backdrop, our upholstered headboards add warmth, structure, and an architectural frame to each room. Made to order in timeless designs and neutral tones, they elevate both sleep and style.
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Decorative Collection
Our cushions are designed to add softness, texture, and a refined visual layer to your rooms. With subtle tones and timeless shapes, they complete the space — and make it feel curated and calm.
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Bedspread
A bed cover ties everything together — adding weight, warmth, and visual structure. Ours are made from carefully selected materials that drape beautifully and hold their shape, creating a sense of considered luxury
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Customization
With Juniper, every detail can be tailored to your needs — from textile finishes to scent curation and presentation. We believe in long-term partnerships and are committed to helping you grow.
Trusted by Boutique Hotels in Europe
Juniper is proud to be part of the daily experience at places like the boutique luxury hotel Eilert Smith Hotel, as well as countryside favorite Ekenäs Gård and the unforgettable Panorama Glass Lodge in Iceland.
We’re grateful for every partnership — and always open to new ones.
Create stays your guests will always remember
It’s the harmony of comfort, atmosphere, and thoughtful details that transforms a hotel night into something unforgettable.
At Juniper, we believe sleep is not just about rest — it’s a full-body experience. That’s why we’ve developed a carefully curated Hotel Collection, designed for hotels that want to offer something more: the feeling of being truly cared for.
Crafted with Care – For People, Planet, and Purpose
At Juniper, we believe that true quality goes beyond how something looks or feels — it’s also about how it’s made. That’s why every product we create is guided by our 17 Production Principles: a framework for conscious, transparent, and long-term thinking in everything we do. From materials and manufacturing to packaging and shipping, we strive to reduce waste, protect resources, and work with partners who share our values.
In 2023, Juniper was honored with Plaza Interiör’s Sustainability Award in the textile category — a recognition of our continued commitment to responsible production and thoughtful design.
A Partnership That Goes Beyond the Products
We believe the best collaborations are built on trust, creativity, and personal connection.
When you partner with Juniper, you're not just receiving premium products — you gain a dedicated team that genuinely cares about your space and your success. We’re here to guide, adapt, and support every step of the way.
We also love highlighting our hotel partners in press features, curated storytelling, and across our community of 40,000+ newsletter subscribers. Together, we create visibility — and experiences worth remembering.
